As an example you don't like the default admin URL and you also adjusted the folder name from "admin2344" to "backoffice". The new URL is the combination of your area identify (or your Shop URL) with "backoffice". Integration with PrestaShop API REST offers businesses the opportunity to improve their eCommerce https://addons.prestashop.com/pt/seo-referenciamento-natural/31857-rich-snippets-automaticos-json-ld-opengraph-seo.html